A passionate, hardworking team of creatives based in Dubai, specialising in creating experiences, building brands, and shaping environments.


A sweet retreat, a haven for the community within, for a getaway, to indulge in the delicately crafted treats. A conservatively compact space with the majority taken over by the pastry kitchen – ultimately the heart and soul of the concept. We have transformed a niche into an environment where the locals can call home. Humble, simple, delicate and honest. Expansion in process – watch this space!